![]() ![]() The question ‘how much do you agree with a statement?’ is provided alongside a 1-5 scale, where 1 is strongly disagree, while 5 is strongly agree. What is a Likert scale? This is a scale for finding the person’s level of agreement or disagreement about a given statement. Here are some of our favorite rating scale question types: Likert scale questions ‘Least likely’) at one end of the spectrum, while 5 represents a different value (‘Most likely’) on the other end of the spectrum. For example, 1-5 is an ordered list of numbers that occur one after the other. Interval scales - These scales have answer sets where each interval within it tells you about a deeper meaning, rather than just an ordered grouping. ![]() For example, a Net Promoter Score scale asked the respondent to answer this question ‘how likely they are to refer a company/product/service to a friend’ using a scale of 1-10, where 9-10 denotes that the respondent would be a ‘promoter’. Ordinal scales - These scales have answer sets that occur in a logical and systematic order, which have a relational link.Exploring different types of rating scalesįor rating scales, there are two main groups: When results are collected at scale, the answers will form a comparative dataset to examine for trends.ĭive deeper with the handbook of survey question design. Results gathered for an individual will show their own assessment of value. These scales are used as the questions are easy to understand, provide insights across language barriers (as is the case with graphical scales) and can give approximate answers without diving deeper into detail. 1-5, 1-10, very satisfied to not at all satisfied). It is similar to a multiple-choice question, but it constrains answers to a single, logical value set (e.g. How easy you found something to completeĪ rating scale is used when trying to get a rating value, to quantify intangible or abstract concepts.The extent to which you agree with a statement.The closed questions provide answers in the form of a range of choices from one theme. Learn how to write great survey questions with our Survey Question Guide What is a rating scale?Ī rating scale is a type of survey question that uses closed questions, when gaining information from a respondent. We explore how you can make this survey question work for you. We show you how to design and use rating scale questions in your survey, so you can get easy-to-interpret qualitative feedback data back.ĭesigning rating scale questions can be tricky to use, but they’re used because they provide an immense wealth of information on the target audience’s attitudes, behavior and responses to your product or service. ![]()
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